Rob Plevin

- Needs Focused Teaching

Rob Plevin is the creator of Needs-Focused Teaching - a method which makes teaching easier and more effective by making student needs a priority in the classroom.

He has been sharing resources for teachers on Classroom Management & Student Engagement for 10 years following a 15-year career as a Special Education Teacher and Deputy Head Teacher.

His NOISY CLASS video is the highest-ranking video on for the term 'classroom management'.

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Rob has delivered his Needs Focused course on our Secondary PGCE at the University of Hull for three years now and each year my trainees have no only found him to be inspirational, but they have learnt much about managing the learning environment and young people effectively. Rob’s course is based on the value of building relationships, but trainees can emulate Rob since he models to the highest degree how to behave as a teacher. The course is fun, well-constructed and as the title suggests, very focused on positive strategies.

Dr Anne Bore, University of Hull

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I have been using a number of the strategies in my own teaching and found them to be hugely beneficial. The importance of building a positive relationship cannot be stressed enough . Kindness, patience and gentle words of praise and encouragement that come from the heart really do make a difference. As one student said to me ‘You really care. It makes a difference.’ I am very keen to introduce the Needs-Focused Approach in the college where I work as I feel it is so effective.

James Woodworth


I'm Rob Plevin...

As a new teacher in a comprehensive school, I really struggled to maintain control in the classroom before finally discovering how certain key strategies would lead to an immediate improvement in the way challenging students responded to me. Using these principles as a foundation I went on to develop a complete system for preventing and dealing with behaviour problems and improving student motivation in the classroom. The ideas are easy to implement and work FAST. I've taught them to THOUSANDS of teachers all over the world.

"It doesn’t matter if you’re a new teacher or have been in the profession 30 years and it doesn’t matter what your problem is – if you are struggling with a particular student or a group of students the principles in Needs-Focused Teaching can help you. With Needs-Focused Teaching you’ll not only learn how to manage behaviour in the moment, you’ll also learn how to do so without causing resentment in your students.

In fact, I guarantee that if you use the approach as I suggest, your students will actually respect you more for managing their behaviour and your relationships with them will be radically improved. That means fewer problems in the future and a much less stressful, more enjoyable classroom experience for all concerned. I've spent the last 10 years teaching these techniques and concepts to literally thousands of teachers and lecturers in schools and colleges all over the world and their comments should convince you that this system works."

Hi Rob, I am hooked--the webinars you offer are fantastic! I'm learning so much and don't want to miss anything. I've been talking to co-workers about your fabulous resources and share what I've learned so I'm hoping they join and get hooked, too. Kids deserve great teachers - you are helping that happen! Thank you

Jill Stocks

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Finally something concrete and applicable in real life – I’ve had enough of the people who have never set their foot in a real classroom but know how everything should be done in theory. Thanks a million. As a fresh teacher, I find this invaluable.


Needs Focused Teaching

Needs-Focused Teaching a very simple, structured approach to preventing, minimizing and successfully managing behaviour problems in the classroom while creating a positive, supportive environment in which students are motivated to participate & learn. Priority is given to connecting with students and maintaining positive staff-student relationships.

"I’ve been in the educational field for over 40 years and always had great classroom management.

A treat to see and hear someone else give GREAT advise to those who haven’t yet mastered the skills of classroom management."

Sharlene Asendio

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"I’ve instinctively done some of the strategies you suggested but not with the same finesse and thoroughness. Having learned your simple but smart strategies and the planning that comes with them, I can now put more structure to what I do and, hopefully, become more effective. I’ll share this with other teachers."

Leonor Lake