Please read these terms and conditions carefully before you submit your order to us via our website. These terms and conditions tell you who we are, how we will provide our services to you, how you and we may change or end the contract, and other important information. By submitting an order to us, you are agreeing to these terms and conditions.


2.1 We are Life Raft Media Ltd, trading as Needs Focused Teaching, a company registered in England and Wales. Our company registration number is 7618505 and our registered office is 14a Hartness Road, Gilwilly Industrial Estate, Penrith, CA11 9BD. Our registered VAT number is 333320053 2.2 How to contact us. You can contact us through our helpdesk at www.needsfocusedteaching.com/help 2.3 How we may contact you. If we have to contact you, we will do so by by writing to you at the email address or postal address you provided to us in your order. 2.4 "Writing" includes emails. When we use the words “writing” “in writing” or “written” in these terms and conditions, this includes emails.


3.1 Course/product materials are for individual use only and may not be shared unless site licences have been purchased. We reserve the right to terminate registration and prosecute if this agreement is violated.  3.2 Where site licences have been purchased, organisations may only use our materials for their direct employees. For example, a school may use a product they have bought with their own school staff, but not with other schools in their academy chain or consortium. If you are a trainer, you may not use our intellectual property as part of your own courses, presentations or other media (free or paid) unless permission has been granted in writing by Rob Plevin or another representative from Needs Focused Teaching.    3.3 No portion of our content, products or services may be reproduced in any form or by any means, without expressed written permission from Life Raft Media Ltd and/or Needs Focused Teaching. You agree not to modify, rent, lease, loan, sell, distribute, or create derivative works based on our content, products or services in any manner, unless permission has been granted in writing by us.    3.4 Our content includes but is not limited to graphics, user interface, audio clips, video clips, editorial content, templates and our products and services, both free and paid. This content contains proprietary information and material that is owned by Life Raft Media Ltd, Needs Focused Teaching and Rob Plevin, and is protected by applicable intellectual property and other laws, including but not limited to copyright. You agree that you will not use such proprietary information or materials in any way whatsoever except in compliance with this agreement.  


4.1 All our products carry a 7-day refund option. If you are unhappy with a product for any reason, you must contact us through our helpdesk within 7 days of purchase explaining the problem. If we are unable to solve the problem for you within that time, we will refund your purchase in full. 4.2 On receipt of a refund you will immediately return or delete the relevant product/content from devices on which it has been accessed and/or stored.


5.1 We try very hard to ensure that you will have no cause for complaint about the products and services supplied by Needs Focused Teaching and Life Raft Media Ltd. However, we are only human, and it is possible that at some time a mistake may be made. In the unlikely event of this happening, it is our stated intention to address the problem directly, and to learn from any problem that may arise in order to reduce the chances of any future difficulty from a similar cause.  We, therefore, undertake to:  Deal with any problem that may arise quickly, efficiently and sympathetically.  Always treat our customers with respect and courtesy.  Put right as a matter of course anything that we may do wrong - our customers should expect that rather than hope for it!  Learn from any complaint we may receive so that any avoidable problem is not repeated.  If you ever have cause for complaint you can contact us via Telephone, Email, Post or indeed any other contact method in order to get the problem addressed.    

Updated 20 October 2021


I'm Rob Plevin...

As a new teacher in a comprehensive school, I really struggled to maintain control in the classroom before finally discovering how certain key strategies would lead to an immediate improvement in the way challenging students responded to me. Using these principles as a foundation I went on to develop a complete system for preventing and dealing with behaviour problems and improving student motivation in the classroom. The ideas are easy to implement and work FAST. I've taught them to THOUSANDS of teachers all over the world.

"It doesn’t matter if you’re a new teacher or have been in the profession 30 years and it doesn’t matter what your problem is – if you are struggling with a particular student or a group of students the principles in Needs-Focused Teaching can help you. With Needs-Focused Teaching you’ll not only learn how to manage behaviour in the moment, you’ll also learn how to do so without causing resentment in your students.

In fact, I guarantee that if you use the approach as I suggest, your students will actually respect you more for managing their behaviour and your relationships with them will be radically improved. That means fewer problems in the future and a much less stressful, more enjoyable classroom experience for all concerned. I've spent the last 10 years teaching these techniques and concepts to literally thousands of teachers and lecturers in schools and colleges all over the world and their comments should convince you that this system works."

Needs Focused Teaching

Needs-Focused Teaching a very simple, structured approach to preventing, minimizing and successfully managing behaviour problems in the classroom while creating a positive, supportive environment in which students are motivated to participate & learn. Priority is given to connecting with students and maintaining positive staff-student relationships.

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"I’ve been in the educational field for over 40 years and always had great classroom management.

A treat to see and hear someone else give GREAT advise to those who haven’t yet mastered the skills of classroom management."

Sharlene Asendio

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"I’ve instinctively done some of the strategies you suggested but not with the same finesse and thoroughness. Having learned your simple but smart strategies and the planning that comes with them, I can now put more structure to what I do and, hopefully, become more effective. I’ll share this with other teachers."

Leonor Lake